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Lecturer(s)
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Course content
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1. Science and need of the popularization, communication or outreach. Introduction to the current standards of science communication in the Czech Republic and especially abroad. Important science-communicators and their methods. 2. Science, public, students - how to communicate and "humanize" science for the public. What tools to choose for production of interesting lectures for students of secondary and primary schools. Specification of popularization outputs for different age groups. 3. Working with sources - what sources to draw information from. Professional publications and the peer review process. Issues of information overload, conspiracy bullshit and fake news. The degree of simplification and its limits. Storytelling vs. fact-telling, analogies, metaphors and humour. 4. Introduction to popular presentation - ensuring quality presentation in addition to quality content. Rhetoric, voice delivery, vocal hygiene, nonverbal communication. Didactic procedures and working with the audience, how not to be boring and to have an enjoyable speech for the audience. 5. Communication of science on networks - communication tools on the Internet, especially social networks (Facebook, Instagram, Twitter, TikTok. Video creation, science memes. The art of information concentration. 6. Media proficiency on the internet, in front of the camera - Popularization transformation between scientific and newspaper article. The art of abbreviation and distinguishing the essential from the irrelevant. How to handle online audiences, gamification of scientific interest. 7. Students' selection of popularization projects - presentation of individual popularization projects which will be implemented by the participants individually or in groups. Several formats can be chosen raging from a standard lecture, poster, short presentations (inspired by Pecha Kucha / FameLab / Falling walls) to the internet outputs in the form of articles, graphics, videos or interviews on social networks. 8. Invited lecture (physically/online) - prominent Czech science communicators (Petr Brož, Olga Ryparová, Martin Rota, Pavel Kasík, Patrik Kořenář, etc.). 9. Experiment as a form of science communication - creating experiments or gamification practices for communicating science at public events. Focus on interesting and safe experiments for the public and youth at events such as "Open Day, Scientists' Night, etc." 10. Invited lecture (physically/online) - prominent Czech science communicators (Petr Brož, Olga Ryparová, Martin Rota, Pavel Kasík, Patrik Kořenář, etc.). 11. Popularisation of science in official events - involvement of selected course participants in popularisation activities in the field (Science and Comics Festivals, University´s Open Days). 12. Presentation of own popularization project - 10 minutes per team or individually.
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Learning activities and teaching methods
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Monologic Lecture(Interpretation, Training), Analyzing and producing audiovisual content
- Attendace
- 26 hours per semester
- Homework for Teaching
- 44 hours per semester
- Preparation for the Exam
- 60 hours per semester
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Learning outcomes
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Popularisation of science was previously seen "only" as a marginal activity under the curatorship of university PR departments. In Western universities, however, it is seen as an integral part of the work of scientists and students - the ability to present their science, projects, research - not only in front of colleagues, but also in front of students at primary schools or in front of friends in the pub. With the development of social networks, the forms of science outreach have also changed and moved to the online space. The aim of the course is to introduce students to modern ways of communicating science both through physical events (experiments at public events, lectures in schools and to the public) and a sustainable and reasonable level of science communication also in the online environment (media interviews, self-produced YouTube videos). In the lecture part, the popularisation of science is set in the context of media-scientific and didactic-psychological knowledge and its major methods are demonstrated with clear examples. The audience will have the opportunity to listen to lectures by invited professional scientists - science communicators. In the practical part, students will be involved in the implementation of popularization activities through their own projects - the creation of a popularization lecture or media output. Selected students present their outputs at arranged public events (festivals) or through media projects online (through projects like Vědátor, Zvědátoři, Olinium, Malý Vědec etc.)
Subject fokused on knowledge acquiring.
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Prerequisites
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Not specified.
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Assessment methods and criteria
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Dialog, Final project
Active participation in lectures, realization of own independent or group project
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Recommended literature
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Dawkins, R. (1998). Sobecký gen.. Mladá fronta, Praha.
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Hawking, S. (1997). Stručná historie času. Praha: Mladá fronta.
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Kakalios, J. (2018). Fyzika superhrdinů. Argo.
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Kaku, M. Physics of the Impossible.
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Kaku, M. (2023). Quantum supremacy. Penguin.
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