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Lecturer(s)
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Foretová Petra, Mgr. Ph.D.
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Faltýnek Dan, doc. Mgr. Ph.D.
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Course content
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1. Why study communication? Our attitudes towards communication. The role of communication in modern societies. 2. Professional interest in communication: from rhetoric to contemporary communication studies. The turn to communication in the social sciences. The mathematical theory of communication. 3. Defining communication or what we actually analyze - selected concepts: behavior, social interaction, social action. Basic conceptualization of communication, or why one definition is not enough. 4. Communication theory: what is a theory and what is it for. Basic approaches to communication. Professional standards of communication theory. 5. Selected models of communication. What are communication models and what are they for. Limits of the model approach to communication. 6. Rhetoric and its contribution to communication theory: Persuasion and manipulation: selected theories and approaches to the analysis of persuasion and manipulation. 7. Selected theories of interpersonal communication (symbolic interactionism, Herbert Mead, Erwin Goffman). 8. Non-verbal communication and possibilities of its research. Selected theories of non-verbal communication. 9. The relationship between verbal and non-verbal communication, the so-called Mehrabian numbers as the most powerful communication myth. 10. Culture and communication. Selected theories and approaches (theory of communication accommodation, concept of face). 11. Conversation as a basic unit of communication. Selected theories of dialogue. 12. Summary: theories of communication: what links different theories of communication. Evaluation of the approaches presented and conclusion of the course.
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Learning activities and teaching methods
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Dialogic Lecture (Discussion, Dialog, Brainstorming), Work with Text (with Book, Textbook)
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Learning outcomes
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The aim of the course is to introduce selected theories related to different areas of social communication. It shows a wide range of approaches to key issues in contemporary human communication. The course covers theories that explain how human communication works in different contexts, including how these theories relate to different areas of social life. The course serves as a gateway of knowledge to communication studies as a discipline. Students will learn different approaches to the study of human communication and also learn the basics of how theories can be further applied, both for research purposes and for understanding and appreciating communication itself.
Students will acquire skills of the course according to sylabus. Acquistion of basic terms from the Communication Theory field.
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Prerequisites
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unspecified
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Assessment methods and criteria
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Written exam, Essay
Credit requirements: - Regular active participation in seminar - preparation for seminars (given knowledge of the texts) - successful completion of final test Examination Requirements: - written exam based on the topics covered
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Recommended literature
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Bonvillain, N. Language, Culture, and Communication: The Meaning of Messages. 4. vydání. New Jersey 2003.
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Griffin, E., Ledbetter, A., & Sparks, G. A first look at communication theory. (9th ed.). New York, NY. 2015.
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Jensen, B. K. A Handbook of Media and Communication Studies. London 2002.
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Kiesling, S. F.; Paulston, Ch. B. Intercultural Discourse and Communication. Oxford 2005.
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