Palacký University Olomouc
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for academic year 2024/2025
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Course: Discourse Analysis in Analysing Media Texts

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Course title Discourse Analysis in Analysing Media Texts
Course code KZU/DAMTM
Organizational form of instruction Seminary
Level of course Master
Year of study not specified
Semester Winter and summer
Number of ECTS credits 3
Language of instruction Czech
Status of course unspecified
Form of instruction Face-to-face
Work placements This is not an internship
Recommended optional programme components None
Lecturer(s)
Course content
1) Introduction - Introduction to, introduction to the way of course and requirements, entrance test required reading: Gee, JP: An introduction to discourse analysis. Theory and method. London: Routledge 2007th p. 42 - 46 van Dijk, TA: Principles of critical discourse analysis In: Discourse & Society, 4 (2), 1993, p. 249 - 283rd 2) discourse - concepts, themes of, discourse analysis (conceptual / theoretical / analytical framework, discourse and society / culture, types of discourse studies, examining the DA / CDA - media, political, gender, ethnocentric discourse, etc.) required reading: Schiffin, D. - Tannen, D. - Hamilton, HE (eds.): The handbook of discourse analysis. Oxford: Blackwell Publishing 2008th p. 353 - 363rd van Dijk, TA (ed.): Discourse as structure and process (Discourse studies: A multidisciplinary introduction, Vol 1). London: Sage 1998th s. 1 to 27 Recommended reading: Foucault, M.: Discourse, author, genealogy. Praha: Svoboda 1994th s. 7 - 38 Horster, D.: Jürgen Habermas. Praha: Svoboda 1995th p. 28 - 36 3) analysis of media texts (methods and approaches - content analysis, grounded theory, ethnographic methods, narrative semiotics, different approaches CDA ,...., their options, compare) required reading: Titscher, S. - Meyer, M. - Wodak, R. - Vetter, E.: Methods of text and discourse analysis. London: Sage 2007th (chapter 5 to 14). Recommended reading: Fairclough, N.: Media discourse. London: Arnold 1995th (Chapter 2) 4) discourse and the media - selected approaches and topics of media discourse analysis (ideology in media discourse, discourse structure of news stories, discourse and construction of hegemony, the political discourse in the media) required reading: Bell, A. - Garret, P. (eds.): Approaches to media discourse. Oxford: Blackwell Publishing 2005th (chapter 2 to 9). 5 to 6) principles of discourse analysis, discourse analysis of news (DA principles and procedures, thematic analysis / textual / rhetorical structures, diagrams, ...) required reading: Fairclough, N.: Media discourse. London: Arnold 1995th (chapter 4) van Dijk, T. A.: News analysis. Case studies of international and national news in the press. Hillsdale: Lawrence Erlbaum Associates 1988th / / or / / van Dijk, TA: News as a discourse. Hillsdale: Lawrence Erlbaum Associates 1988th 7) Case Study - "Structures of News in the Press' required reading: van Dijk, T. A.: Structures of news in the press. In: van Dijk, TA (ed.): Discourse and communication. New Approaches to the analysis of mass media discourse and communication. Berlin: Gruyter 1985th p. 69 - 93 8 to 12) research + development of analytical studies

Learning activities and teaching methods
Dialogic Lecture (Discussion, Dialog, Brainstorming), Work with Text (with Book, Textbook)
Learning outcomes
The course is through work in seminars familiar with the basic principles of analysis of media discourse. The course is divided into two basic parts: the first, students learn through active participation with the theme of the issue and analysis of media discourse and in the second part will work on the development of analytical studies, realized through discourse analysis
Demonstrate their understanding of contemporary academic literature on the topics discussed in the class and application of media science methods when analyzing current cultural and media issues.
Prerequisites
Ability to work with specialized texts.

Assessment methods and criteria
Oral exam

1) successful completion of entrance test 2) ongoing training for each seminar (reading the given text presentation + excerpt) 3) Seminar 3, 4, 5 and 6 - the preparation of the relevant excerpt for the other seminar participants 4) development of analytical studies, as required by the seminar 5) active participation in seminars 6) at least 80% attendance
Recommended literature
  • Bell, A., Garret, P. Approaches to media discourse.
  • Fairclough, N. Media discourse.
  • van Dijk, T. A. Discourse and communication. New Approaches to the analysis of mass media discourse and communication.
  • Wodak, R., & Krzyżanowski, M. Qualitative discourse analysis in the social sciences.


Study plans that include the course
Faculty Study plan (Version) Category of Branch/Specialization Recommended year of study Recommended semester
Palacký University Olomouc, date of update: 02.05.2025 23:58. Data created for academic year 2024/2025