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Lecturer(s)
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Šmelová Eva, prof. PhDr. Ph.D.
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Opletalová Alena, Ing. Ph.D.
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Course content
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Basic themes: Entrepreneurial Performance, Motivation, Entrepreneurial Skills, Business Skills. Curiosity to identify problem areas. Business environment, Economic environment. Understanding of demand and supply. Researching on the solution with Creativity and design thinking. Consolidate ideas: open, discuss, close. Time management. Operational Efficiency. Financial management. Resilience. Communication. Networking. Branding.
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Learning activities and teaching methods
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Lecture, Dialogic Lecture (Discussion, Dialog, Brainstorming)
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Learning outcomes
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Aims of the subject / students will be able to: seeks to provide students with the knowledge, skills and motivation to encourage entrepreneurial success in a variety of settings. Entrepreneurship education focuses on the development of skills or attributes that enable the realization of opportunity, where management education is focused on the best way to operate existing hierarchies. Both approaches share an interest in achieving "profit" in some form. The aim is orientation of students in basic economic terminology. Discipline defines the subject of a separate examination discipline of economics, methods and subjects. It explains the principles of the market mechanism, relations between market players, market imperfections and their social and political consequences. Students will be able to: 1. explain terms, use terminology, 2. explain the nature of the market economy; 3. orientate in topics Microeconomics and Macroeconomics 4. describe the principles of market economy,
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Prerequisites
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unspecified
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Assessment methods and criteria
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Didactic Test
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Recommended literature
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European Commission (2003). Green Paper on Entrepreneurship in Europe. 2015.
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