Palacký University Olomouc
Study programmes & Course catalogue
for academic year 2024/2025
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Course: Tourism 1

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Course title Tourism 1
Course code ASI/CR1
Organizational form of instruction Lecture + Seminary
Level of course Bachelor
Year of study not specified
Semester Winter and summer
Number of ECTS credits 3
Language of instruction Czech
Status of course Compulsory, Compulsory-optional
Form of instruction Face-to-face
Work placements This is not an internship
Recommended optional programme components None
Lecturer(s)
  • Kotíková Halina, Ing. Ph.D.
  • Pokorný Ondřej, Mgr. PhD.
Course content
unspecified

Learning activities and teaching methods
  • Attendace - 26 hours per semester
  • Homework for Teaching - 13 hours per semester
  • Semestral Work - 16 hours per semester
  • Preparation for the Course Credit - 20 hours per semester
Learning outcomes
Prerequisites
unspecified

Assessment methods and criteria
unspecified
Recommended literature
  • Goeldner, C. R., Ritchie, J. R. B. (2012). Tourism: principles, practices, philosophies. Hoboken, N. J.: John Wiley & Sons.
  • Hesková, M. a kol. (2006). Cestovní ruch: pro vyšší odborné školy a vysoké školy. Praha: Fortuna.
  • Inkson, C and Minnaert, L. (2012). Tourism Management: an Introduction. London: SAGE.
  • Jakubíková, D. (2012). Marketing cestovního ruchu. Praha: Grada.
  • Kotíková, H. (2014). Cestovní ruch - úvod do studia. Univerzita Palackého v Olomouci.
  • Kotíková, H. (2011). Hotelnictví, gastronomie, catering a wellness. Olomouc: Střední Morava - Sdružení cestovního ruchu.
  • Kotíková, H., Schwartzhoffová, E. (2014). Cestovní ruch a rekreace: organizace, řízení a marketing v destinaci. Olomouc: Univerzita Palackého v Olomouci.
  • Kotler, P., Bowen, J. T., & Makens, J. C. (2014). Marketing for hospitality and tourism. Harlow: Pearson.
  • Schwartzhoffová, E. (2013). Služby v cestovním ruchu. Olomouc: Univerzita Palackého.
  • Weaver, D., Lawton, L. (2014). Tourism management. Milton: John Wiley & Sons. Australia.


Study plans that include the course
Faculty Study plan (Version) Category of Branch/Specialization Recommended year of study Recommended semester
Faculty: Faculty of Arts Study plan (Version): Chinese Studies (2023_24) Category: Philological sciences - Recommended year of study:-, Recommended semester: -
Faculty: Faculty of Arts Study plan (Version): Chinese Studies (2015) Category: Philological sciences - Recommended year of study:-, Recommended semester: -
Faculty: Faculty of Arts Study plan (Version): Japanese Philology (2016) Category: Philological sciences - Recommended year of study:-, Recommended semester: -
Faculty: Faculty of Arts Study plan (Version): Japanese Philology (2019) Category: Philological sciences - Recommended year of study:-, Recommended semester: Winter
Faculty: Faculty of Arts Study plan (Version): Indonesian Studies for Tourism (2017) Category: Philological sciences 1 Recommended year of study:1, Recommended semester: Winter
Faculty: Faculty of Arts Study plan (Version): Japanese Philology (2019_24) Category: Philological sciences - Recommended year of study:-, Recommended semester: -
Faculty: Faculty of Arts Study plan (Version): Chinese Studies (2015) Category: Philological sciences - Recommended year of study:-, Recommended semester: -
Palacký University Olomouc, date of update: 30.04.2025 23:58. Data created for academic year 2024/2025