|
Lecturer(s)
|
-
Foret Martin, Mgr. Ph.D.
-
Peterová Věra, Mgr. Ph.D.
-
Libicher Miroslav, Mgr. Ph.D.
-
Holešovský Tomáš, Mgr.
-
Ketman Jakub, Mgr.
|
|
Course content
|
Course structure: 1. Course introduction 2. Introduction to the study of... (media and journalism) 3. What is (and what is not) (theory of) media communication 4. Periodization of media communication and history of media 5. News reporting - the basis of journalism and the core of media production 6. Media systems 7. Effects and effects of media communication + audiences 8. intermediate test 9. Birth and development of journalism 10. Media and society 11. Media communication contents 12. How media are researched 13. final test
|
|
Learning activities and teaching methods
|
Lecture
- Homework for Teaching
- 13 hours per semester
- Attendace
- 26 hours per semester
- Preparation for the Exam
- 20 hours per semester
|
|
Learning outcomes
|
The course provides a basic insight into the media and their position and functioning in society. The aim is to provide students with a basic overview of the possibilities of studying the media and its problems. Students will learn about the roles media play in society, how they can be considered, the basic effects of media on society, the issue of media audiences (or audiences), the history of mass media and the specifics of certain media content or forms (news, new media, etc.) and the possibilities of their analysis.
Students are acquitanced with the central themes and concepts related to the study of media. Students are familiar with the contemporary approaches in cultural studies.
|
|
Prerequisites
|
Interest in the study of media in relation to society.
|
|
Assessment methods and criteria
|
Written exam
70% success rate in the intermediate and final test
|
|
Recommended literature
|
-
Herschel (Hersch) - E. Knapp. Introductory Statistics Using SPSS. Sage. 2013..
-
Jirák, J., Köpplová, B. Masová média.
-
Mareš, P., L. Rabušic, P. Soukup. (2015). Analýza sociálněvědních dat (nejen) v SPSS. Brno.
-
MCQUIAL, DENIS. Úvod do teorie masové komunikace. Praha: Portál, 2007. ISBN 978-80-7367-338-3..
-
Trampota, T. (2006). Zpravodajství.. Praha.
|