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Lecturer(s)
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Rufer Bílá Anna, Mgr. Ph.D.
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Course content
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Definition of terms of media studies Historical development of different media types Production and reception of media products Functions of media communication Media communication and signs Impact, influence and effect of media Media as part of everyday life
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Learning activities and teaching methods
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Lecture, Monologic Lecture(Interpretation, Training), Dialogic Lecture (Discussion, Dialog, Brainstorming), Work with Text (with Book, Textbook), Projection (static, dynamic)
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Learning outcomes
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Introduction to basic terms and concepts of media studies, system of different media types, their relationship and communication models.
Student will understand basic definitions of media types, its communicational profile, problems of institutional level and reception of basic media types. They will be able to use basic terminology of media studies.
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Prerequisites
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The subject is not reccommended to students of Department of Journalism.
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Assessment methods and criteria
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Oral exam, Written exam, Student performance, Written exam
Knowledge of lectures, mandatory readings.
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Recommended literature
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Berger P. L., Luckmann T.:. Sociální konstrukce reality. Brno: CDK, 1999..
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Brennen, Bonnie S. (2017). Qualitative Research Methods for Media Studies. New York.
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BUTLER, Jeremy. (2006). Television: Critical Methods and Applications. Mahweh.
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Creeber, Glen. Tele-visions: The introduction to TV studies.
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CREEBER, Glen. (2004). The television genre book. London: BFI.
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Fiske, J. (1987). Introduction to Communication Studies. London.
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FISKE, J., HARTLEY J. Reading Television.
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FISKE, John. (1987). Television Culture. London and New York.
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McLUHAN, M. (1991). Jak rozumět médiím: Extenze člověka.. Odeon, Praha.
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McQUAIL, D. (2007). Úvod do teorie masové komunikace. Praha.
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Mittell, Jason. (2015). Complex TV.
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Mittell, Jason. (2004). Genre and Television: From Cop Shows to Cartoons in American Culture.
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Motal, Jan. (2012). Nové trendy v médiích I., II..
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ORLEBAR, Jeremy. (2012). Kniha o televizi. Praha.
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Sedláková Renata. (2015). Výzkum médií. Nejužívanější metody a techniky.. Grada.
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Štoll, Martin. (2013). Tři podoby televize. Praha.
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