| Course title | Podcasting as a Creative Process and Marketing Tool |
|---|---|
| Course code | KDU/PPNN |
| Organizational form of instruction | Lecture + Seminar |
| Level of course | Master |
| Year of study | not specified |
| Semester | Winter |
| Number of ECTS credits | 5 |
| Language of instruction | Czech |
| Status of course | unspecified |
| Form of instruction | Face-to-face |
| Work placements | This is not an internship |
| Recommended optional programme components | None |
| Lecturer(s) |
|---|
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| Course content |
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unspecified
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| Learning activities and teaching methods |
| unspecified |
| Learning outcomes |
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The course is a specialized lecture combined with a seminar. The aim of the course is to familiarize students with the nature of podcasting, its genre diversity, specifics, potential in marketing communication, business and distribution models of podcasting and the ability to apply these features of the research field to practical examples.
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| Prerequisites |
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unspecified
|
| Assessment methods and criteria |
|
unspecified
|
| Recommended literature |
|
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| Study plans that include the course |
| Faculty | Study plan (Version) | Category of Branch/Specialization | Recommended semester |
|---|